"Caddy" instead of "catty"?  "Your" instead of "you're"?  Well, literacy has never been the strong point of many accountants.  At least they're good at numbers.  What's super creepy are those who keep coming back to buy the product, while badmouthing it for having other, larger sources of revenue. 

I let Intuit run its business, including its advertising program, the way it chooses.  I just focus on my own practice.