Advisory: How the cloud empowers firms to transform

In our ever-evolving world of technology, the cloud has become an essential catalyst for unleashing the full potential of advisory services in tax and accounting firms. With a rapid shift from compliance-driven tasks to a focus on advisory, this transformation is more than a mere trend. It’s a revolution.

Embracing the new era

The traditional role of accounting tethered to tax preparation and compliance is undergoing a seismic change. A new era of on-demand, real-time data, workflow automation, and client collaboration is upon us, and the cloud is at the forefront of this transformation. Being an accountant is not just about crunching numbers; it’s about providing comprehensive solutions that align with your clients’ needs and expectations.

The cloud: A catalyst for transformation

That’s where you come in as your clients’ trusted advisor. In order to serve your clients and provide much more than compliance, adopting cloud platforms has proven to be the linchpin in making this shift to advisory services possible. Here’s what you get when you work in the cloud:

Real-time data access: The cloud enables you to access financial data and insights any time from anywhere. This real-time accessibility empowers professionals to provide timely advice and responsive service to their clients.

Scalability and flexibility: Cloud solutions offer a scalable infrastructure that accommodates growth. Whether expanding your range of services or growing your client base, cloud platforms provide the necessary agility to adapt.

Collaboration and community: As observed on the road to transformation, community forums and collaboration are vital. The cloud fosters collaboration between professionals, allowing them to share insights, experiences, and best practices.

Integration with modern tools: From forecasting and cash flow analysis to key performance indicators, cloud platforms seamlessly integrate with modern tools that have become the new normal in the profession:

• Inside of QuickBooks Online’s Performance Center, and the Custom Chart Builder inside of Quickbooks Online Advanced
• Strategic app partners to consider for budgeting, forecasting and cash flow planning include Syft, Reach,  Jirav, and LivePlan.

Unleashing the advisory mindset: The cloud accelerates the shift from traditional roles to advisory. Firms embracing the consultant identity drive massive change for their clients, staff, and communities.

Pitfalls and solutions

While the transformation to the cloud brings numerous benefits, there are also pitfalls to know about. The segmentation strategies and the potential misalignment of staff can create challenges. However, these challenges can be overcome with a firm-wide commitment to the shared vision and active participation from all levels.

Building a connected community

Community support is essential. Online forums and networks offer a support system for professionals embarking on this transformative journey. Accountants can find guidance, encouragement, and practical solutions by connecting with others who have navigated the transformation successfully.

The road ahead

The move to the cloud is more than a technological shift; it’s a cultural change that impacts every facet of the tax and accounting profession. The flexibility, collaboration, and real-time capabilities that cloud platforms offer unlock the doors to higher-value services, providing a new avenue for growth and client satisfaction.

As our profession continues to navigate the ever-changing waters of our profession’s future, the cloud stands as a beacon of opportunity, illuminating the path to a more dynamic, client-centric, fulfilling practice.

Feel free to join me on social media on Twitter or LinkedIn @smbizpro as we explore this new frontier together.