{"id":59515,"date":"2025-04-02T08:00:00","date_gmt":"2025-04-02T13:00:00","guid":{"rendered":"https:\/\/taxprocenter.proconnect.intuit.com\/?p=59515"},"modified":"2025-03-25T11:23:09","modified_gmt":"2025-03-25T16:23:09","slug":"trends-and-changes-holistic-touch-for-smbs","status":"publish","type":"post","link":"https:\/\/accountants.intuit.com\/taxprocenter\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/","title":{"rendered":"Trends and changes: Holistic touch for SMBs"},"content":{"rendered":"\n<p>Small businesses often face financial management challenges, including limited resources, making cash flow management difficult. Navigating <a href=\"https:\/\/taxprocenter.proconnect.intuit.com\/category\/tax-law-and-news\/\">complex tax laws for compliance<\/a> and effective <a href=\"https:\/\/taxprocenter.proconnect.intuit.com\/tag\/tax-advisory\/\">tax planning<\/a> requires expertise they may lack. In addition, they frequently need help accessing financing due to limited credit history or collateral. Another significant challenge is maintaining accurate and timely financial records, essential for informed decision-making and long-term strategic planning. These issues underscore the need for efficient financial management practices in small businesses.<\/p>\n\n\n\n<p>&#8220;Holistic accounting&#8221; is an approach that integrates all aspects of an individual&#8217;s financial life, including income, expenses, investments, and personal goals, while aligning with their values and beliefs. This method is particularly beneficial for wellness industry employees who may face unique financial challenges such as irregular income or managing multiple income streams. It involves understanding individual goals and values, creating a personalized and comprehensive financial plan, and regularly updating this plan to reflect changes in circumstances or objectives. This approach empowers individuals to make confident financial decisions aligned with their aspirations and values.<\/p>\n\n\n\n<p class=\"has-x-large-font-size\"><strong>Core benefits of an integrated approach<\/strong><\/p>\n\n\n\n<p class=\"has-large-font-size\"><strong>Financial clarity and strategic tax planning<\/strong><\/p>\n\n\n\n<p>Combining bookkeeping and tax services enhances financial decision-making and tax optimization in several ways. First, it ensures consistency and accuracy in financial records, which is crucial for reliable tax reporting and planning. Integrated services provide a comprehensive view of financial health, aiding in identifying tax-saving opportunities and strategic financial decisions. This approach also simplifies financial management, because it aligns day-to-day bookkeeping with long-term tax implications, resulting in more efficient and effective financial operations. It also facilitates proactive tax planning, using real-time financial insights for optimal tax strategies.<\/p>\n\n\n\n<p class=\"has-large-font-size\"><strong>Efficiency, accuracy, and compliance<\/strong><\/p>\n\n\n\n<p>An integrated approach to bookkeeping and tax services saves time by streamlining financial processes, enabling efficient management of financial records and tax obligations simultaneously. This approach ensures accuracy in financial data; consistent tracking and management of transactions provide reliable information for tax reporting. It also aids in maintaining compliance with tax laws, because regular and accurate bookkeeping facilitates adherence to the latest tax regulations and deadlines, reducing the risk of errors and penalties associated with tax filing. This integration simplifies financial management and enhances regulatory compliance for businesses.<\/p>\n\n\n\n<p class=\"has-x-large-font-size\"><strong>Becoming the holistic<\/strong> <strong>service provider for your clients<\/strong><\/p>\n\n\n\n<p>With the ever-changing landscape of bookkeeping and taxes, potential clients are looking for key characteristics in their future service provider. Some of these considerations include the following:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Expertise and qualifications: <\/strong>Clients will look for providers with the necessary qualifications, and a strong track record in both bookkeeping and tax services.<\/li>\n\n\n\n<li><strong>Experience in your industry: <\/strong>Look to become a provider with experience in your specific industry; you will be more familiar with the unique financial challenges and opportunities they face.<\/li>\n\n\n\n<li><strong>Integrated services: <\/strong>Ensure that you offer truly integrated bookkeeping and tax services for streamlined financial management.<\/li>\n\n\n\n<li><strong>Customization and personalization: <\/strong>Provide a bespoke approach to your specific client to tailor your services to fit their specific needs and goals.<\/li>\n\n\n\n<li><strong>Communication and accessibility: <\/strong>Clients are not only looking for expertise, but for their provider to have the capacity to communicate with them.<\/li>\n\n\n\n<li><strong>Technology and tools: <\/strong>As technology advances, consider <a href=\"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/accountants-expect-technology-to-drive-firm-growth\/\">upgrading your technology<\/a> to streamline your processes to create efficient and accurate financial management for your clients.<\/li>\n\n\n\n<li><strong>Reputation and reviews: <\/strong>The greatest marketing resource for your practice is your current clients. If you provide results that yield <a href=\"https:\/\/taxprocenter.proconnect.intuit.com\/client-relationships\/how-to-ask-your-clients-for-online-reviews\/\">great client satisfaction<\/a>, your growth will be a byproduct of your service.<\/li>\n<\/ul>\n\n\n\n<p>Tailored advice and personalized services are crucial in a holistic approach to finances such as bookkeeping and taxes because they ensure the financial strategies are specifically aligned with the individual needs, goals, and circumstances of each client. This personalized approach allows for more effective financial planning and decision\u00ad making. It takes into account the unique aspects of each client&#8217;s financial situation, and leads to more accurate, efficient, and relevant financial management, directly contributing to the client&#8217;s overall financial success and satisfaction.<\/p>\n\n\n\n<p class=\"has-x-large-font-size\"><strong>Make your firm a game-changing firm<\/strong><\/p>\n\n\n\n<p>In summary, a holistic approach to bookkeeping and tax services is a game-changer for small businesses. It not only brings clarity and strategic insight into financial management, but also ensures compliance and maximizes tax efficiency. By becoming that service provider for your clients\u2014one who offers tailored, personalized services\u2014\u00adbusinesses can align their financial strategies with their unique goals and challenges, and your practice will grow.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn how an integrated approach to tax and bookkeeping for small businesses is a positive step to growing your firm.<\/p>\n","protected":false},"author":104275893,"featured_media":59516,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rkv_browse_by_id":0,"rkv_cta_id":0,"rkv_optimize_for_pagespeed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"useModifiedDate":false,"customPublishDate":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[116807],"tags":[],"intuit_collection":[],"intuit_series":[],"coauthors":[509474241],"class_list":["post-59515","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-practice-management"],"header_image":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Trends and changes: Holistic touch for SMBs - Tax Pro Center | Intuit<\/title>\n<meta name=\"description\" content=\"Learn how an integrated approach to tax and bookkeeping for small businesses is a positive step to growing your firm.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/accountants.intuit.com\/taxprocenter\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trends and changes: Holistic touch for SMBs - Tax Pro Center | Intuit\" \/>\n<meta property=\"og:description\" content=\"Learn how an integrated approach to tax and bookkeeping for small businesses is a positive step to growing your firm.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/\" \/>\n<meta property=\"og:site_name\" content=\"Tax Pro Center | Intuit\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/IntuitAccountants\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-02T13:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2025\/03\/Trends-and-changes-Holistic-touch-for-SMBs-copy.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"609\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Intuit Accountants Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@IntuitAccts\" \/>\n<meta name=\"twitter:site\" content=\"@IntuitAccts\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Intuit Accountants Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/\"},\"author\":{\"name\":\"Intuit Accountants Team\",\"@id\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/#\\\/schema\\\/person\\\/d54bd3a9810fd7c290b5655f9c6b6fd6\"},\"headline\":\"Trends and changes: Holistic touch for SMBs\",\"datePublished\":\"2025-04-02T13:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/\"},\"wordCount\":726,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Trends-and-changes-Holistic-touch-for-SMBs-copy.jpg\",\"articleSection\":[\"Practice Management\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/\",\"url\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/\",\"name\":\"Trends and changes: Holistic touch for SMBs - Tax Pro Center | Intuit\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Trends-and-changes-Holistic-touch-for-SMBs-copy.jpg\",\"datePublished\":\"2025-04-02T13:00:00+00:00\",\"description\":\"Learn how an integrated approach to tax and bookkeeping for small businesses is a positive step to growing your firm.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/#primaryimage\",\"url\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Trends-and-changes-Holistic-touch-for-SMBs-copy.jpg\",\"contentUrl\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Trends-and-changes-Holistic-touch-for-SMBs-copy.jpg\",\"width\":1440,\"height\":609,\"caption\":\"Trends and changes: Holistic touch for SMBs\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/practice-management\\\/trends-and-changes-holistic-touch-for-smbs\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Trends and changes: Holistic touch for SMBs\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/#website\",\"url\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/\",\"name\":\"Tax Pro Center | Intuit\",\"description\":\"Tax Pro Center\",\"publisher\":{\"@id\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/#organization\",\"name\":\"Tax Pro Center | Intuit\",\"url\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/Tax_Pro_Center_Logo_Final_large.webp\",\"contentUrl\":\"https:\\\/\\\/taxprocenter.proconnect.intuit.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/Tax_Pro_Center_Logo_Final_large.webp\",\"width\":872,\"height\":160,\"caption\":\"Tax Pro Center | Intuit\"},\"image\":{\"@id\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/IntuitAccountants\",\"https:\\\/\\\/x.com\\\/IntuitAccts\",\"https:\\\/\\\/www.instagram.com\\\/intuitaccountants\\\/?hl=en\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/intuit-accountants\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/#\\\/schema\\\/person\\\/d54bd3a9810fd7c290b5655f9c6b6fd6\",\"name\":\"Intuit Accountants Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/42accbd81149ba2287c95109f2916a5bb4893637c7490abfd483d71031a287cc?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/42accbd81149ba2287c95109f2916a5bb4893637c7490abfd483d71031a287cc?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/42accbd81149ba2287c95109f2916a5bb4893637c7490abfd483d71031a287cc?s=96&d=identicon&r=g\",\"caption\":\"Intuit Accountants Team\"},\"description\":\"The Intuit\u00ae Accountants team provides ProConnect\u2122 Tax, Lacerte\u00ae Tax, ProSeries\u00ae Tax, and add-on software and services to enable workflow for its customers. Visit us online or follow us on X, Instagram, Facebook, and LinkedIn.\",\"sameAs\":[\"https:\\\/\\\/accountants.intuit.com\\\/\"],\"url\":\"https:\\\/\\\/accountants.intuit.com\\\/taxprocenter\\\/author\\\/intuitproconnect\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Trends and changes: Holistic touch for SMBs - Tax Pro Center | Intuit","description":"Learn how an integrated approach to tax and bookkeeping for small businesses is a positive step to growing your firm.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/accountants.intuit.com\/taxprocenter\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/","og_locale":"en_US","og_type":"article","og_title":"Trends and changes: Holistic touch for SMBs - Tax Pro Center | Intuit","og_description":"Learn how an integrated approach to tax and bookkeeping for small businesses is a positive step to growing your firm.","og_url":"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/","og_site_name":"Tax Pro Center | Intuit","article_publisher":"https:\/\/www.facebook.com\/IntuitAccountants","article_published_time":"2025-04-02T13:00:00+00:00","og_image":[{"width":1440,"height":609,"url":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2025\/03\/Trends-and-changes-Holistic-touch-for-SMBs-copy.jpg","type":"image\/jpeg"}],"author":"Intuit Accountants Team","twitter_card":"summary_large_image","twitter_creator":"@IntuitAccts","twitter_site":"@IntuitAccts","twitter_misc":{"Written by":"Intuit Accountants Team","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/#article","isPartOf":{"@id":"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/"},"author":{"name":"Intuit Accountants Team","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/person\/d54bd3a9810fd7c290b5655f9c6b6fd6"},"headline":"Trends and changes: Holistic touch for SMBs","datePublished":"2025-04-02T13:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/"},"wordCount":726,"commentCount":0,"publisher":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#organization"},"image":{"@id":"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/#primaryimage"},"thumbnailUrl":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2025\/03\/Trends-and-changes-Holistic-touch-for-SMBs-copy.jpg","articleSection":["Practice Management"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/","url":"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/","name":"Trends and changes: Holistic touch for SMBs - Tax Pro Center | Intuit","isPartOf":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#website"},"primaryImageOfPage":{"@id":"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/#primaryimage"},"image":{"@id":"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/#primaryimage"},"thumbnailUrl":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2025\/03\/Trends-and-changes-Holistic-touch-for-SMBs-copy.jpg","datePublished":"2025-04-02T13:00:00+00:00","description":"Learn how an integrated approach to tax and bookkeeping for small businesses is a positive step to growing your firm.","breadcrumb":{"@id":"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/#primaryimage","url":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2025\/03\/Trends-and-changes-Holistic-touch-for-SMBs-copy.jpg","contentUrl":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2025\/03\/Trends-and-changes-Holistic-touch-for-SMBs-copy.jpg","width":1440,"height":609,"caption":"Trends and changes: Holistic touch for SMBs"},{"@type":"BreadcrumbList","@id":"https:\/\/taxprocenter.proconnect.intuit.com\/practice-management\/trends-and-changes-holistic-touch-for-smbs\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/taxprocenter.proconnect.intuit.com\/"},{"@type":"ListItem","position":2,"name":"Trends and changes: Holistic touch for SMBs"}]},{"@type":"WebSite","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#website","url":"https:\/\/accountants.intuit.com\/taxprocenter\/","name":"Tax Pro Center | Intuit","description":"Tax Pro Center","publisher":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/accountants.intuit.com\/taxprocenter\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#organization","name":"Tax Pro Center | Intuit","url":"https:\/\/accountants.intuit.com\/taxprocenter\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/logo\/image\/","url":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2022\/10\/Tax_Pro_Center_Logo_Final_large.webp","contentUrl":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2022\/10\/Tax_Pro_Center_Logo_Final_large.webp","width":872,"height":160,"caption":"Tax Pro Center | Intuit"},"image":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/IntuitAccountants","https:\/\/x.com\/IntuitAccts","https:\/\/www.instagram.com\/intuitaccountants\/?hl=en","https:\/\/www.linkedin.com\/company\/intuit-accountants\/"]},{"@type":"Person","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/person\/d54bd3a9810fd7c290b5655f9c6b6fd6","name":"Intuit Accountants Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/42accbd81149ba2287c95109f2916a5bb4893637c7490abfd483d71031a287cc?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/42accbd81149ba2287c95109f2916a5bb4893637c7490abfd483d71031a287cc?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/42accbd81149ba2287c95109f2916a5bb4893637c7490abfd483d71031a287cc?s=96&d=identicon&r=g","caption":"Intuit Accountants Team"},"description":"The Intuit\u00ae Accountants team provides ProConnect\u2122 Tax, Lacerte\u00ae Tax, ProSeries\u00ae Tax, and add-on software and services to enable workflow for its customers. Visit us online or follow us on X, Instagram, Facebook, and LinkedIn.","sameAs":["https:\/\/accountants.intuit.com\/"],"url":"https:\/\/accountants.intuit.com\/taxprocenter\/author\/intuitproconnect\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2025\/03\/Trends-and-changes-Holistic-touch-for-SMBs-copy.jpg","jetpack_shortlink":"https:\/\/wp.me\/pazjGh-ftV","jetpack-related-posts":[{"id":18858,"url":"https:\/\/accountants.intuit.com\/taxprocenter\/practice-management\/how-adding-financial-planning-can-turn-a-seasonal-tax-practice-into-a-year-round-business\/","url_meta":{"origin":59515,"position":0},"title":"How Adding Financial Planning Can Turn a Seasonal Tax Practice Into a Year-Round Business","author":"Andres (Andy) Ibarra, CPA\/PFS, EA, CFP\u00ae","date":"March 11, 2020","format":false,"excerpt":"Andres (Andy) Ibarra, EA, CFP\u00ae, gives many reasons why adding financial planning to your tax practice makes sense.","rel":"","context":"In &quot;Grow your practice&quot;","block_context":{"text":"Grow your practice","link":"https:\/\/accountants.intuit.com\/taxprocenter\/category\/practice-management\/grow-your-practice\/"},"img":{"alt_text":"Accountant with clients","src":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2017\/10\/accountant-with-clients.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":31419,"url":"https:\/\/accountants.intuit.com\/taxprocenter\/practice-management\/grow-your-practice\/how-to-cross-sell-services-between-entities\/","url_meta":{"origin":59515,"position":1},"title":"How to cross sell services between entities","author":"Rory Henry, CFP\u00ae, BFA","date":"November 3, 2023","format":false,"excerpt":"Learn how to create more revenue if your firm has more than one entity: ride your flywheel momentum to provide a better client experience.","rel":"","context":"In &quot;Grow your practice&quot;","block_context":{"text":"Grow your practice","link":"https:\/\/accountants.intuit.com\/taxprocenter\/category\/practice-management\/grow-your-practice\/"},"img":{"alt_text":"How to cross sell services between entities","src":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/10\/How-to-cross-sell-services-between-entities-vertical-copy.jpeg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/10\/How-to-cross-sell-services-between-entities-vertical-copy.jpeg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/10\/How-to-cross-sell-services-between-entities-vertical-copy.jpeg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/10\/How-to-cross-sell-services-between-entities-vertical-copy.jpeg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":51129,"url":"https:\/\/accountants.intuit.com\/taxprocenter\/practice-management\/black-history-month-survey-reveals-5-insights\/","url_meta":{"origin":59515,"position":2},"title":"Black History Month Survey reveals 5 insights","author":"Intuit Accountants Team","date":"February 9, 2024","format":false,"excerpt":"Accountant key insights about Black-owned small businesses from the 2024 Intuit QuickBooks Black History Month Survey.","rel":"","context":"In &quot;Practice Management&quot;","block_context":{"text":"Practice Management","link":"https:\/\/accountants.intuit.com\/taxprocenter\/category\/practice-management\/"},"img":{"alt_text":"Black History Month Survey reveals 5 insights","src":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2024\/02\/Black-History-Month-Survey-reveals-5-insights.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2024\/02\/Black-History-Month-Survey-reveals-5-insights.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2024\/02\/Black-History-Month-Survey-reveals-5-insights.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2024\/02\/Black-History-Month-Survey-reveals-5-insights.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":56064,"url":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/how-tax-pros-work-with-controllers-vs-cfos\/","url_meta":{"origin":59515,"position":3},"title":"How tax pros work with controllers vs CFOs","author":"Bob Wang","date":"October 9, 2024","format":false,"excerpt":"Effectively support a company\u2019s financial objectives and understand the differences between controllers and CFOs in this article from Bob Wang.","rel":"","context":"In &quot;Advisory Services&quot;","block_context":{"text":"Advisory Services","link":"https:\/\/accountants.intuit.com\/taxprocenter\/category\/advisory-services\/"},"img":{"alt_text":"How tax pros work with controllers vs CFOs","src":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2024\/10\/How-tax-pros-work-with-controllers-vs-CFOs-copy.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2024\/10\/How-tax-pros-work-with-controllers-vs-CFOs-copy.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2024\/10\/How-tax-pros-work-with-controllers-vs-CFOs-copy.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2024\/10\/How-tax-pros-work-with-controllers-vs-CFOs-copy.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":31862,"url":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/decoding-the-difference-tax-planning-vs-advisory\/","url_meta":{"origin":59515,"position":4},"title":"Decoding the difference: Tax planning vs. advisory","author":"Al-Nesha Jones, CPA, MBA","date":"December 8, 2023","format":false,"excerpt":"Tax planning and tax advisory are bandied around, but what do they really mean? Find out in this article from Al-Nesha Jones, CPA, MBA.","rel":"","context":"In &quot;Advisory Services&quot;","block_context":{"text":"Advisory Services","link":"https:\/\/accountants.intuit.com\/taxprocenter\/category\/advisory-services\/"},"img":{"alt_text":"Decoding the difference: Tax planning vs. advisory","src":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/11\/Decoding-the-difference-Tax-planning-vs.-advisory-copy.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/11\/Decoding-the-difference-Tax-planning-vs.-advisory-copy.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/11\/Decoding-the-difference-Tax-planning-vs.-advisory-copy.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/11\/Decoding-the-difference-Tax-planning-vs.-advisory-copy.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":55195,"url":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/preparing-your-clients-children-for-their-inheritance\/","url_meta":{"origin":59515,"position":5},"title":"Preparing your clients&#8217; children for inheritance","author":"Rory Henry, CFP\u00ae, BFA","date":"August 26, 2024","format":false,"excerpt":"Find out how holistic tax advisory is a good strategy for helping your clients' children with possible inheritances. Rory Henry, CFP\u00ae, BFA, explains.","rel":"","context":"In &quot;Advisory Services&quot;","block_context":{"text":"Advisory Services","link":"https:\/\/accountants.intuit.com\/taxprocenter\/category\/advisory-services\/"},"img":{"alt_text":"Preparing your clients' children for their inheritance","src":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2024\/08\/Preparing-your-clients-children-for-their-inheritance-copy.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2024\/08\/Preparing-your-clients-children-for-their-inheritance-copy.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2024\/08\/Preparing-your-clients-children-for-their-inheritance-copy.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2024\/08\/Preparing-your-clients-children-for-their-inheritance-copy.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/posts\/59515","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/users\/104275893"}],"replies":[{"embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/comments?post=59515"}],"version-history":[{"count":9,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/posts\/59515\/revisions"}],"predecessor-version":[{"id":59526,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/posts\/59515\/revisions\/59526"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/media\/59516"}],"wp:attachment":[{"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/media?parent=59515"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/categories?post=59515"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/tags?post=59515"},{"taxonomy":"intuit_collection","embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/intuit_collection?post=59515"},{"taxonomy":"intuit_series","embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/intuit_series?post=59515"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/coauthors?post=59515"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}