{"id":500,"date":"2015-08-13T17:08:32","date_gmt":"2015-08-13T22:08:32","guid":{"rendered":"https:\/\/taxprocenter.proconnect.intuit.com\/?p=500"},"modified":"2018-09-14T09:22:57","modified_gmt":"2018-09-14T14:22:57","slug":"ron-bakers-value-pricing-webinars-now-available-for-download","status":"publish","type":"post","link":"https:\/\/accountants.intuit.com\/taxprocenter\/client-relationships\/ron-bakers-value-pricing-webinars-now-available-for-download\/","title":{"rendered":"Ron Baker&#8217;s Value Pricing Webinars Now Available for Download"},"content":{"rendered":"<p><span style=\"font-weight:400;\">Price is the number one driver of profitability in any business, but too often, professional firms and accountants still enforce the outdated and flawed hourly billing method, driving away some of the best and brightest from the profession. There is a better way, and expert Ron Baker will share his knowledge and expertise in a <\/span><a href=\"http:\/\/accountants.intuit.com\/training\/quickbooksonline.jsp?t=liveWebinarTraining\" data-wa-link=\"body_qbo-training\"><span style=\"font-weight:400;\">new series of four webinars<\/span><\/a><span style=\"font-weight:400;\">.<\/span><\/p>\n<p><span style=\"font-weight:400;\">The webinars are broken down into four sessions and last 75 minutes each. Here is more information on each session:<\/span><\/p>\n<ul>\n<li style=\"font-weight:400;\"><b>Session 1<\/b><span style=\"font-weight:400;\">\u2013 \u201cThe Firm of the Future: From Professional Service Firm to Professional Knowledge Firm\u201d \u2013 Tuesday, Feb 3.<\/span><\/li>\n<li style=\"font-weight:400;\"><b>Session 2 <\/b><span style=\"font-weight:400;\">\u2013 \u201dHaving the Value Conversation\u201d \u2013 Thursday, Feb. 5.<\/span><\/li>\n<li style=\"font-weight:400;\"><b>Session 3 <\/b><span style=\"font-weight:400;\">\u2013 \u201cPricing the Customer, Not the Services and Developing and Pricing Options\u201d \u2013 Tuesday, Feb. 10.<\/span><\/li>\n<li style=\"font-weight:400;\"><b>Session 4<\/b><span style=\"font-weight:400;\"> \u2013 \u201cFixed Price Agreements, Pricing Objections, Project Management, Change Requests, Change Orders, &amp; Pricing After Action Reviews\u201d \u2013 Thursday, Feb. 12.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight:400;\">Baker, founder of <\/span><a href=\"http:\/\/www.verasage.com\/\" data-wa-link=\"body_verasage\" target=\"_blank\"><span style=\"font-weight:400;\">VeraSage Institute<\/span><\/a><span style=\"font-weight:400;\">, the leading think tank dedicated to educating professionals internationally, has toured the world and spoken to more than 120,000 professionals, delivering his simple value-pricing message that customers don\u2019t buy time; they buy value. He believes that when firms truly understand and recognize this concept, they will have an enormous advantage in attracting customers and team members.<\/span><\/p>\n<p><span style=\"font-weight:400;\">This series of webinars will demonstrate a superior business model for professional services: selling intellectual capital with pricing based on the outcomes and value it creates, not the cost or time it took to deliver.<\/span><\/p>\n<p><span style=\"font-weight:400;\">Baker, a member of the AICPA\u2019s Group of One Hundred \u2013 a think tank of leaders appointed to address the future of the profession \u2013 urges professionals to ditch the \u201cwe sell time\u201d stance, and open their eyes to this model, where firms and accountants can better maximize their profits and quality of life, while also increasing customer satisfaction, loyalty and retention.<\/span><\/p>\n<p><span style=\"font-weight:400;\">Join us for this thought-provoking and leading edge webinar series, and start to deliver the kind of value that transcends your firm, and the lives of you and your customers. <\/span><a href=\"http:\/\/accountants.intuit.com\/training\/quickbooksonline.jsp?t=liveWebinarTraining\" data-wa-link=\"body_qbo-training\"><span style=\"font-weight:400;\">Register today<\/span><\/a><span style=\"font-weight:400;\">!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Price is the number one driver of profitability in any business, but too often, professional firms and accountants still enforce the outdated and flawed hourly billing method, driving away some of the best and brightest from the profession. There is a better way, and expert Ron Baker will share his knowledge and expertise in a<\/p>\n","protected":false},"author":17093207,"featured_media":10757,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rkv_reviewed_by_select":[],"rkv_browse_by_id":0,"rkv_cta_id":0,"rkv_optimize_for_pagespeed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"useModifiedDate":false,"customPublishDate":"","customModifiedDate":"","_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[561584],"tags":[646041692],"intuit_collection":[],"intuit_series":[],"coauthors":[509474107],"class_list":["post-500","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-client-relationships","tag-firm-of-the-future"],"header_image":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.2 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Ron Baker Value Pricing Webinars<\/title>\n<meta name=\"description\" content=\"Access Ron Baker&#039;s value pricing webinars for tax and accounting professionals. 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