{"id":29338,"date":"2023-06-26T08:00:00","date_gmt":"2023-06-26T13:00:00","guid":{"rendered":"https:\/\/taxprocenter.proconnect.intuit.com\/?p=29338"},"modified":"2023-08-22T11:07:26","modified_gmt":"2023-08-22T16:07:26","slug":"custom-tips-for-advisory-engagement-letters","status":"publish","type":"post","link":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/","title":{"rendered":"7 custom tips for advisory engagement letters"},"content":{"rendered":"\n

As accounting or tax professionals, we\u2019re well aware of the significance of an engagement letter<\/a>. It serves as a legal agreement between you and your client outlining the services to be provided, the cost, and other pertinent details. It’s an essential tool for providing clarity on the scope of work, pricing, and payment terms, clearly defines expectations, and used for mitigating risk and ensuring smooth client relationships<\/a>. But what happens when you expand your offerings into advisory services<\/a>? Do you need to change your approach to engagement letters?<\/p>\n\n\n\n

Absolutely!<\/p>\n\n\n\n

Advisory services<\/a> are often the most important accounting issues clients encounter in their businesses. These include cash flow management, management consulting, risk advisory, financial advisory, and strategic business advice, and involve a different scope and nature of work compared to traditional accounting or tax. For this reason, it\u2019s essential to adapt your engagement letter to match these unique services. Here are seven ways to do that.<\/p>\n\n\n\n

#1: Tailor your scope of services<\/strong><\/p>\n\n\n\n

Advisory services can be broad, varied, and, in many cases, more complex than conventional accounting tasks. It\u2019s essential to define precisely what services will be provided, because this helps manage client expectations, and reduces the risk of misunderstandings or disputes.<\/p>\n\n\n\n

With the diverse nature of advisory, a one-size-fits-all engagement letter simply doesn’t cut it. The scope of services should be tailored to the specific advisory services offered, ensuring every party is on the same page.<\/p>\n\n\n\n

If this sounds time consuming, it doesn\u2019t have to be. You can create and send proposals and engagement letters in minutes using a platform such as Ignition, which also allows you to create your own custom templates. Using these, you can adapt your scope of services for different clients or projects, saving you time.<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

#2: Include your fee structure<\/strong><\/p>\n\n\n\n

The fee structure for advisory services<\/a> may also differ from your other accounting or tax services. For example, you might be using value-based pricing for advisory, so your engagement letter should clearly outline this structure to avoid any confusion or disputes about payment. Transparency about costs upfront can also contribute to stronger, trust-based client relationships.<\/p>\n\n\n\n

#3: How to deal with out-of-scope requests<\/strong><\/p>\n\n\n\n

In the complex realm of advisory, clients may often have requests that exceed the agreed-upon scope outlined in the engagement letter. In these cases, engagement letters serve as pivotal tools in managing client relationships and controlling the scope of your work<\/a>. The document acts as your source of truth, grounding discussions and reminding clients of the original agreement\u2014keeping everyone on the same page.<\/p>\n\n\n\n

When out-of-scope requests arise, the engagement letter also allows opportunities for negotiation. Rather than accepting out-of-scope work without additional compensation, you can leverage the engagement letter to discuss amendments and additional fees for the extra work. In this way, you can ensure that all your efforts are properly rewarded and maintain a transparent relationship with your clients. Think of your engagement letter not as static document, but a dynamic tool that can be revised as the demands of your advisory services change.<\/p>\n\n\n\n

#4: Clearly include your limitations of liability<\/strong><\/p>\n\n\n\n

Advisory services carry unique risks. For instance, strategic business advice carries the potential for disputes if the client’s expected results aren’t achieved. So your engagement letter needs to clearly articulate your limitations of liability. This risk management strategy can help protect your firm and ensure your client is aware of the inherent uncertainties in business advisory services.<\/p>\n\n\n\n

#5: Address confidentiality and data protection<\/strong><\/p>\n\n\n\n

When you\u2019re taking a deep dive into your client’s business, it can involve accessing sensitive data. Because of this, your engagement letter should address any confidentiality and data protection issues unique to the services you provide. You might need to include additional clauses or reassurances about how you will protect your client’s data, reinforcing their trust in your services.<\/p>\n\n\n\n

#6: Handling any potential conflicts of interest<\/strong><\/p>\n\n\n\n

Advisory can carry a different risk profile when it comes to conflicts of interest. If you’re advising two companies in the same industry, potential conflicts could arise. Your engagement letter should clearly state how you will handle potential conflicts of interest. Being up front about these issues can help maintain your professional integrity and client trust.<\/p>\n\n\n\n

#7: Include verbiage on terminating the engagement<\/strong><\/p>\n\n\n\n

Better safe than sorry \u2026 the conditions under which the engagement can be terminated might be different for your advisory services, especially if these services are provided on a project or retainer basis. In your engagement letter, it\u2019s a good idea to detail the process for termination, including any notice periods, fees, or obligations. This clarifies expectations, should either party need to end the engagement.<\/p>\n\n\n\n

Take the time to customize your letters<\/strong><\/p>\n\n\n\n

Building advisory services into your accounting and tax firm can be a rewarding venture to expand your client base and offer new challenges. But it’s essential not to overlook the legalities and formalities of these new services. Tailoring your engagement letter to suit advisory isn\u2019t just a best practice; it’s a necessity.<\/p>\n\n\n\n

By paying attention to the scope of services, fee structure, risk management, confidentiality, potential conflicts of interest, and termination conditions, you can craft an engagement letter<\/a> that serves you and your clients.<\/p>\n\n\n\n

This attention to detail can lead to clear communication<\/a>, robust client relationships, and a successful advisory practice. It ensures all parties understand their roles, responsibilities, and the unique aspects of the advisory services provided.<\/p>\n\n\n\n

So as you venture into advisory, take the time to revisit and revise your engagement letters. It’s a small step, but one that could make a significant difference in the effectiveness and success of your services. It’s not just about ticking a box for best practices; it’s about building solid foundations for your advisory services and, ultimately, your firm’s future growth.<\/p>\n\n\n\n

Editor\u2019s note: <\/strong>This blog post was co-written with Ignition<\/a>. I have obtained permission to share it on my website\/social media. For the original source of this post, please visit https:\/\/www.ignitionapp.com\/blog<\/a>.<\/p>\n\n\n

\n
\"Advisory-Fees-Video-Image\"<\/a><\/figure>\n<\/div>","protected":false},"excerpt":{"rendered":"

Engagement letters are mandatory tools for providing clarity, but how should they be different when you offer advisory services? Find out in this article from Josh Lance, CPA, CGMA.<\/p>\n","protected":false},"author":135277799,"featured_media":29343,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rkv_browse_by_id":0,"rkv_cta_id":0,"rkv_optimize_for_pagespeed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"useModifiedDate":false,"customPublishDate":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[646041873],"tags":[646041848],"intuit_collection":[],"intuit_series":[],"coauthors":[605132267],"class_list":["post-29338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advisory-services","tag-tax-advisory"],"header_image":"","yoast_head":"\n7 custom tips for advisory engagement letters - Tax Pro Center | Intuit<\/title>\n<meta name=\"description\" content=\"Engagement letters are mandatory tools for providing clarity, but what happens when you expand your offerings to advisory services?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 custom tips for advisory engagement letters - Tax Pro Center | Intuit\" \/>\n<meta property=\"og:description\" content=\"Engagement letters are mandatory tools for providing clarity, but what happens when you expand your offerings to advisory services?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/\" \/>\n<meta property=\"og:site_name\" content=\"Tax Pro Center | Intuit\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/IntuitAccountants\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-26T13:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-22T16:07:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/06\/7-custom-tips-for-Advisory-engagement-letters-copy.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Josh Lance, CPA, CGMA\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@lancejd1\" \/>\n<meta name=\"twitter:site\" content=\"@IntuitAccts\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Josh Lance, CPA, CGMA\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/\"},\"author\":{\"name\":\"Josh Lance, CPA, CGMA\",\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/person\/f28ac5531b9db1de13bec06c56c5c5d3\"},\"headline\":\"7 custom tips for advisory engagement letters\",\"datePublished\":\"2023-06-26T13:00:00+00:00\",\"dateModified\":\"2023-08-22T16:07:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/\"},\"wordCount\":1007,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/#organization\"},\"image\":{\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/06\/7-custom-tips-for-Advisory-engagement-letters-copy.jpg\",\"keywords\":[\"Tax Advisory\"],\"articleSection\":[\"Advisory Services\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/\",\"url\":\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/\",\"name\":\"7 custom tips for advisory engagement letters - Tax Pro Center | Intuit\",\"isPartOf\":{\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/06\/7-custom-tips-for-Advisory-engagement-letters-copy.jpg\",\"datePublished\":\"2023-06-26T13:00:00+00:00\",\"dateModified\":\"2023-08-22T16:07:26+00:00\",\"description\":\"Engagement letters are mandatory tools for providing clarity, but what happens when you expand your offerings to advisory services?\",\"breadcrumb\":{\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#primaryimage\",\"url\":\"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/06\/7-custom-tips-for-Advisory-engagement-letters-copy.jpg\",\"contentUrl\":\"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/06\/7-custom-tips-for-Advisory-engagement-letters-copy.jpg\",\"width\":1440,\"height\":600,\"caption\":\"7 custom tips for Advisory engagement letters\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/taxprocenter.proconnect.intuit.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"7 custom tips for advisory engagement letters\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/#website\",\"url\":\"https:\/\/accountants.intuit.com\/taxprocenter\/\",\"name\":\"Tax Pro Center | Intuit\",\"description\":\"Tax Pro Center\",\"publisher\":{\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/accountants.intuit.com\/taxprocenter\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/#organization\",\"name\":\"Tax Pro Center | Intuit\",\"url\":\"https:\/\/accountants.intuit.com\/taxprocenter\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2022\/10\/Tax_Pro_Center_Logo_Final_large.webp\",\"contentUrl\":\"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2022\/10\/Tax_Pro_Center_Logo_Final_large.webp\",\"width\":872,\"height\":160,\"caption\":\"Tax Pro Center | Intuit\"},\"image\":{\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/IntuitAccountants\",\"https:\/\/x.com\/IntuitAccts\",\"https:\/\/www.instagram.com\/intuitaccountants\/?hl=en\",\"https:\/\/www.linkedin.com\/company\/intuit-accountants\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/person\/f28ac5531b9db1de13bec06c56c5c5d3\",\"name\":\"Josh Lance, CPA, CGMA\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/fa4f0fd8fe8a741bdc19a2ccde7c5572b8f15eab1d90981dad75e86946a2403e?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/fa4f0fd8fe8a741bdc19a2ccde7c5572b8f15eab1d90981dad75e86946a2403e?s=96&d=identicon&r=g\",\"caption\":\"Josh Lance, CPA, CGMA\"},\"description\":\"Josh is head of accounting (AMER) for Ignition, the client engagement and commerce platform. He is also managing director of Lance CPA Group. Before venturing out on his own, he spent his early career at a Top 10 national public accounting firm, then moved to an ultra high-net-worth family office. Josh is an adjunct faculty member at Northwestern University and University of Vermont. He was selected for the 2017 AICPA Leadership Academy class, and was named to the CPA Practice Advisor\u2019s 40 Under 40 every year from 2017 to 2022. He is also on the board of directors for the Illinois CPA Society.\",\"sameAs\":[\"https:\/\/www.ignitionapp.com\/\",\"https:\/\/www.linkedin.com\/in\/joshualancecpa\/\",\"https:\/\/x.com\/lancejd1\"],\"url\":\"https:\/\/accountants.intuit.com\/taxprocenter\/author\/joshlancetax\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"7 custom tips for advisory engagement letters - Tax Pro Center | Intuit","description":"Engagement letters are mandatory tools for providing clarity, but what happens when you expand your offerings to advisory services?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/","og_locale":"en_US","og_type":"article","og_title":"7 custom tips for advisory engagement letters - Tax Pro Center | Intuit","og_description":"Engagement letters are mandatory tools for providing clarity, but what happens when you expand your offerings to advisory services?","og_url":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/","og_site_name":"Tax Pro Center | Intuit","article_publisher":"https:\/\/www.facebook.com\/IntuitAccountants","article_published_time":"2023-06-26T13:00:00+00:00","article_modified_time":"2023-08-22T16:07:26+00:00","og_image":[{"width":1440,"height":600,"url":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/06\/7-custom-tips-for-Advisory-engagement-letters-copy.jpg","type":"image\/jpeg"}],"author":"Josh Lance, CPA, CGMA","twitter_card":"summary_large_image","twitter_creator":"@lancejd1","twitter_site":"@IntuitAccts","twitter_misc":{"Written by":"Josh Lance, CPA, CGMA","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#article","isPartOf":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/"},"author":{"name":"Josh Lance, CPA, CGMA","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/person\/f28ac5531b9db1de13bec06c56c5c5d3"},"headline":"7 custom tips for advisory engagement letters","datePublished":"2023-06-26T13:00:00+00:00","dateModified":"2023-08-22T16:07:26+00:00","mainEntityOfPage":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/"},"wordCount":1007,"commentCount":0,"publisher":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#organization"},"image":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#primaryimage"},"thumbnailUrl":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/06\/7-custom-tips-for-Advisory-engagement-letters-copy.jpg","keywords":["Tax Advisory"],"articleSection":["Advisory Services"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/","url":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/","name":"7 custom tips for advisory engagement letters - Tax Pro Center | Intuit","isPartOf":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#website"},"primaryImageOfPage":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#primaryimage"},"image":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#primaryimage"},"thumbnailUrl":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/06\/7-custom-tips-for-Advisory-engagement-letters-copy.jpg","datePublished":"2023-06-26T13:00:00+00:00","dateModified":"2023-08-22T16:07:26+00:00","description":"Engagement letters are mandatory tools for providing clarity, but what happens when you expand your offerings to advisory services?","breadcrumb":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#primaryimage","url":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/06\/7-custom-tips-for-Advisory-engagement-letters-copy.jpg","contentUrl":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/06\/7-custom-tips-for-Advisory-engagement-letters-copy.jpg","width":1440,"height":600,"caption":"7 custom tips for Advisory engagement letters"},{"@type":"BreadcrumbList","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/custom-tips-for-advisory-engagement-letters\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/taxprocenter.proconnect.intuit.com\/"},{"@type":"ListItem","position":2,"name":"7 custom tips for advisory engagement letters"}]},{"@type":"WebSite","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#website","url":"https:\/\/accountants.intuit.com\/taxprocenter\/","name":"Tax Pro Center | Intuit","description":"Tax Pro Center","publisher":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/accountants.intuit.com\/taxprocenter\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#organization","name":"Tax Pro Center | Intuit","url":"https:\/\/accountants.intuit.com\/taxprocenter\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/logo\/image\/","url":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2022\/10\/Tax_Pro_Center_Logo_Final_large.webp","contentUrl":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2022\/10\/Tax_Pro_Center_Logo_Final_large.webp","width":872,"height":160,"caption":"Tax Pro Center | Intuit"},"image":{"@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/IntuitAccountants","https:\/\/x.com\/IntuitAccts","https:\/\/www.instagram.com\/intuitaccountants\/?hl=en","https:\/\/www.linkedin.com\/company\/intuit-accountants\/"]},{"@type":"Person","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/person\/f28ac5531b9db1de13bec06c56c5c5d3","name":"Josh Lance, CPA, CGMA","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/accountants.intuit.com\/taxprocenter\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/fa4f0fd8fe8a741bdc19a2ccde7c5572b8f15eab1d90981dad75e86946a2403e?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fa4f0fd8fe8a741bdc19a2ccde7c5572b8f15eab1d90981dad75e86946a2403e?s=96&d=identicon&r=g","caption":"Josh Lance, CPA, CGMA"},"description":"Josh is head of accounting (AMER) for Ignition, the client engagement and commerce platform. He is also managing director of Lance CPA Group. Before venturing out on his own, he spent his early career at a Top 10 national public accounting firm, then moved to an ultra high-net-worth family office. Josh is an adjunct faculty member at Northwestern University and University of Vermont. He was selected for the 2017 AICPA Leadership Academy class, and was named to the CPA Practice Advisor\u2019s 40 Under 40 every year from 2017 to 2022. He is also on the board of directors for the Illinois CPA Society.","sameAs":["https:\/\/www.ignitionapp.com\/","https:\/\/www.linkedin.com\/in\/joshualancecpa\/","https:\/\/x.com\/lancejd1"],"url":"https:\/\/accountants.intuit.com\/taxprocenter\/author\/joshlancetax\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/06\/7-custom-tips-for-Advisory-engagement-letters-copy.jpg","jetpack_shortlink":"https:\/\/wp.me\/pazjGh-7Dc","jetpack-related-posts":[{"id":24566,"url":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/the-path-to-advisory-planning-your-advisory-workflow\/","url_meta":{"origin":29338,"position":0},"title":"The Path to Advisory: Planning your advisory workflow","author":"Intuit Accountants Team","date":"December 20, 2021","format":false,"excerpt":"Mapping your advisory workflow is the key to recognizing gaps and opportunities for automation and client collaboration. Learn how to create your process in this excerpt from \"The Path to Advisory.\"","rel":"","context":"In "Advisory Services"","block_context":{"text":"Advisory Services","link":"https:\/\/accountants.intuit.com\/taxprocenter\/category\/advisory-services\/"},"img":{"alt_text":"Workflow","src":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2021\/12\/Workflow.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2021\/12\/Workflow.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2021\/12\/Workflow.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2021\/12\/Workflow.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":24485,"url":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/the-path-to-advisory-defining-your-tax-advisory-services\/","url_meta":{"origin":29338,"position":1},"title":"The Path to Advisory: Defining your tax advisory services","author":"Intuit Accountants Team","date":"December 6, 2021","format":false,"excerpt":"Build advisory services in your practice with a basic understanding of what kinds of services to offer.","rel":"","context":"In "Advisory Services"","block_context":{"text":"Advisory Services","link":"https:\/\/accountants.intuit.com\/taxprocenter\/category\/advisory-services\/"},"img":{"alt_text":"Tax Advisory Services","src":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2021\/11\/Tax-Advisory-Services.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2021\/11\/Tax-Advisory-Services.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2021\/11\/Tax-Advisory-Services.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":17248,"url":"https:\/\/accountants.intuit.com\/taxprocenter\/practice-management\/advisory-checklist-lead-with-tax-planning-and-advisory-services\/","url_meta":{"origin":29338,"position":2},"title":"Advisory Checklist: Lead with tax planning and advisory services","author":"Jim Buffington, CPA","date":"August 29, 2019","format":false,"excerpt":"If you want to strengthen your advisory services but don't know what steps to take, check out this checklist and take the steps to lead with advisory in your tax and accounting practice.","rel":"","context":"In "Advisory Services"","block_context":{"text":"Advisory Services","link":"https:\/\/accountants.intuit.com\/taxprocenter\/category\/advisory-services\/"},"img":{"alt_text":"financial planning","src":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2016\/02\/tips-e1508453261598.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2016\/02\/tips-e1508453261598.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2016\/02\/tips-e1508453261598.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2016\/02\/tips-e1508453261598.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":24673,"url":"https:\/\/accountants.intuit.com\/taxprocenter\/proconnect\/intuit-accountants-releases-tax-planning-and-advisory-insights-survey\/","url_meta":{"origin":29338,"position":3},"title":"Intuit\u00ae Accountants releases Tax Planning and Advisory Insights Survey","author":"Intuit Accountants Team","date":"December 16, 2021","format":false,"excerpt":"Get top-line results of a recent survey of accounting professionals about advisory and tax services.","rel":"","context":"In "Advisory Services"","block_context":{"text":"Advisory Services","link":"https:\/\/accountants.intuit.com\/taxprocenter\/category\/advisory-services\/"},"img":{"alt_text":"Advisory Services","src":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2021\/12\/Advisory-Services.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2021\/12\/Advisory-Services.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2021\/12\/Advisory-Services.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":28141,"url":"https:\/\/accountants.intuit.com\/taxprocenter\/advisory-services\/5-top-tax-advisory-mythbusters\/","url_meta":{"origin":29338,"position":4},"title":"5 top tax advisory mythbusters","author":"Scott Cytron","date":"March 13, 2023","format":false,"excerpt":"Behind every myth is reality! If you're still on the fence about offering advisory services, take a look at how to get past your doubts. Jim Buffington, CPA, explains.","rel":"","context":"In "Advisory Services"","block_context":{"text":"Advisory Services","link":"https:\/\/accountants.intuit.com\/taxprocenter\/category\/advisory-services\/"},"img":{"alt_text":"5 top tax advisory mythbusters copy 9.48.17 AM","src":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/02\/5-top-tax-advisory-mythbusters-copy-9.48.17-AM.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/02\/5-top-tax-advisory-mythbusters-copy-9.48.17-AM.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/02\/5-top-tax-advisory-mythbusters-copy-9.48.17-AM.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2023\/02\/5-top-tax-advisory-mythbusters-copy-9.48.17-AM.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":16243,"url":"https:\/\/accountants.intuit.com\/taxprocenter\/practice-management\/8-ways-to-determine-if-a-client-is-ready-for-advisory-services\/","url_meta":{"origin":29338,"position":5},"title":"8 ways to determine if a client is ready for advisory services","author":"Christopher J. Picciurro, CPA\/PFS, MBA, ARA","date":"June 21, 2019","format":false,"excerpt":"Learn how to determine if your client is ready for advisory services; here are eight signs that are certain to resonate with your firm and your tax clients.","rel":"","context":"In "Advisory Services"","block_context":{"text":"Advisory Services","link":"https:\/\/accountants.intuit.com\/taxprocenter\/category\/advisory-services\/"},"img":{"alt_text":"team at a tax firm","src":"https:\/\/i0.wp.com\/taxprocenter.proconnect.intuit.com\/wp-content\/uploads\/2016\/12\/herojan.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/posts\/29338","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/users\/135277799"}],"replies":[{"embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/comments?post=29338"}],"version-history":[{"count":9,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/posts\/29338\/revisions"}],"predecessor-version":[{"id":29648,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/posts\/29338\/revisions\/29648"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/media\/29343"}],"wp:attachment":[{"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/media?parent=29338"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/categories?post=29338"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/tags?post=29338"},{"taxonomy":"intuit_collection","embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/intuit_collection?post=29338"},{"taxonomy":"intuit_series","embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/intuit_series?post=29338"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/accountants.intuit.com\/taxprocenter\/wp-json\/wp\/v2\/coauthors?post=29338"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}