{"id":10845,"date":"2017-10-26T08:00:00","date_gmt":"2017-10-26T13:00:00","guid":{"rendered":"http:\/\/taxprocenter.proconnect.intuit.com\/?p=10845"},"modified":"2017-10-26T09:28:03","modified_gmt":"2017-10-26T14:28:03","slug":"above-the-forms-5-principles-i-learned-from-the-mayor-of-compton","status":"publish","type":"post","link":"https:\/\/accountants.intuit.com\/taxprocenter\/proconnect\/above-the-forms-5-principles-i-learned-from-the-mayor-of-compton\/","title":{"rendered":"Above the Forms: 5 Principles I Learned From the Mayor of Compton"},"content":{"rendered":"<p>We are all focused on solving big problems: customer problems, partner problems and employee problems. Last week, I sat down with <a href=\"http:\/\/www.comptoncity.org\/officials\/mayor\/default.asp\" target=\"_blank\" rel=\"noopener\" data-wa-link=\"body_comptoncity\" target=\"_blank\">Aja Brown<\/a>, the mayor of Compton, Calif. What I learned inspired me and has practical applications \u2026 from the board room to the accounting firm.<\/p>\n<p>As the youngest mayor of Compton when she was elected at the ripe old age of 31, Brown inherited a plethora of problems, including a city with a negative reputation, sky-high unemployment, a high homicide rate, gang activity and human trafficking. The list goes on. And, for resources to help address these problems?\u00a0There were only two employees in the office of the mayor \u2013 and she was one of them.<\/p>\n<p>Brown had a large task in front of her, and she had to build credibility at the same time.\u00a0Her journey required courage, the passion to be a change agent and the tenacity to see it through. She recognized that she could not do this alone, and focused on innovation and strategic partnerships to turn her city around. Here are her five guiding principles:<\/p>\n<ol>\n<li><strong>Embrace conflict:<\/strong> Conflict can make you bitter or it can make you better \u2013 it\u2019s your choice. Obstacles, setbacks and even defeats are designed to build our character. Learn your lesson and grow from it. It will make you sharper, more resilient and more tenacious, and when kept in perspective, will produce patience, wisdom and understanding.<\/li>\n<li><strong>Set a bold mission:<\/strong> Set for yourself a challenge that is too big to fail, yet too important to not succeed \u2013 but don\u2019t try to go it alone. Have an open mindset to embrace outside help, lean into partners and deliver success together.<\/li>\n<li><strong>Mind your mind:<\/strong> Be deliberate on where your mind spends time. Optimism breeds optimism. Trust breeds trust. Believing in others will usually pay off. Negative energy never has a good outcome. Your team will have whatever \u201cmind\u201d you have.<\/li>\n<li><strong>Connect with your team:<\/strong> You are not what matters in your organization \u2013 it is the impact you have with your team. Know your team personally and professionally. Lead with heart and love your employees; they will know it. Transformational leaders take up less air. Instead, they are the opposite \u2013 they create air.\u00a0 Build a legacy that enables those who follow you to do more than you could have ever done. Enable them to be great and celebrate their greatness.<\/li>\n<li><strong>Be intentional:\u00a0<\/strong>Visions don\u2019t get results \u2026 effort does. Be purposeful in where you spend your time. Eliminate redundancy in effort and bureaucracy.\u00a0Every minute of every day counts, so don\u2019t waste any of it. Have a plan, and always know where you are and if the time you are investing today is moving you toward that plan.<strong>\u00a0<\/strong><\/li>\n<\/ol>\n<p>Her story humbled me and inspired me to think of what may be possible with the right mindset and the balance of minds and hearts. We can all learn from and apply her lessons.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Find out the guiding principles that CeCe Morken, Intuit ProConnect executive vice president and general manager, learned from Aja Brown, Mayor of Compton, Calif. <\/p>\n","protected":false},"author":107200112,"featured_media":10844,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rkv_browse_by_id":0,"rkv_cta_id":0,"rkv_optimize_for_pagespeed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"useModifiedDate":false,"customPublishDate":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[507994156],"tags":[508415353],"intuit_collection":[],"intuit_series":[],"coauthors":[509474112],"class_list":["post-10845","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-proconnect","tag-above-the-forms"],"header_image":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - 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